Christmas Hymn-While You Were Sleeping-Casting Crowns
Oh little town of Bethlehem Looks like another silent night Above your deep and dreamless sleep A giant star lights up the sky And while you’re lying in the dark There shines an everlasting light For the King has left His throne And is sleeping in a manger tonight
Oh Bethlehem, what you have missed while you were sleeping For God became a man And stepped into your world today Oh Bethlehem, you will go down in history As a city with no room for its King While you were sleeping While you were sleeping
Oh little town of Jerusalem Looks like another silent night The Father gave His only Son The Way, the Truth, the Life had come But there was no room for Him in the world He came to save
Jerusalem, what you have missed while you were sleeping The Savior of the world is dying on your cross today Jerusalem, you will go down in history As a city with no room for its King While you were sleeping While you were sleeping
United States of America Looks like another silent night As we’re sung to sleep by philosophies That save the trees and kill the children And while we’re lying in the dark There’s a shout heard ‘cross the eastern sky For the Bridegroom has returned And has carried His bride away in the night
America, what will we miss while we are sleeping Will Jesus come again And leave us slumbering where we lay America, will we go down in history As a nation with no room for its King Will we be sleeping Will we be sleeping
United States of America Looks like another silent night
When it comes to social media strategy, there is nothing more important than the content element. Often misunderstood or even over looked, content curation is crucial to establishing selfless, relevant value in your stream that…
Social Media Conversations: Did That Just Happen Sean Bradley?
Since they done got me started. I need to get something off my chest… How the hell are people writing books about selling cars and they have NEVER sold a damn car in their life? How can people be an Automotive Sales Trainer or Training company but NEVER Sold a Car? How can someone talk about Internet Sales, BDC but NEVER have put in work? There are a LOT of Fictional Characters running around this industry like we are in Never Never Land- — with JD Rucker and 19 others.
Sean V. BradleyCory Mosley Check out Mr. Paul Rushing’s FB page. Someone brought it to my attention. And then Brian wants to jump in and run his mouth. AND… then our “stalker” can NOT contain himself, he jumps on the post as well. CRAZY how people are truly delusional. I am on a mission to expose all of these people. I have been focused on me, my clients and my team. But people are going to make me throw on my cape and put that “S” on my chest and go hard.
Josh Marks Ideas are easy, grinding is hard. That’s why I have so much respect for you and what you teach Sean V. Bradley, because I know you’ve done it. You’ve been there. Keep doin what you do brother.
Earl Brown I didnt start out at porter, but I sure held almost every job in the front. That’s what lit the fire and made me want to go vendor side. Now I get ALL the things I love about the dealership business with none of the things that were starting to drag me…See More
Justin Stagner I probably speak for a lot of people. The respect for you and what you teach comes from the fact that we know you have been through the fire of actually doing it. Don’t let these clowns rent space in your head.
Andy TheGoods Fedo …and don’t forget, speed bumps ain’t SH#T to a Monster Truck!! Keep rollin these fools Sean Bradley…I’ve seen and been in the grind too long to ignore these posers and failures too. No one can take away the fact that you ARE the real deal and I’ve been in the war zone with you to witness it. Do your thing brother!!
Sean V. Bradley David, I am not going to do that. I just want Dealers and REAL Car People to start to ask the question… “Has this person EVER sold a car”? If so… where? How long?, how many units? etc… CHECK THEIR Blood Type, check their Automotive DNA and if they are fake… then flush them down the toilet -
Rafael Gonzalez Jr Yep so I had attended a Internet Sales Training a while back and won’t mention any names however the first thing I asked the instructor is, Have you worked in the Internet Department before? His answer was obvious and replied No! Right then he saw me p…See More
Michael BarrettSean Bradley, you have said for a very long time, do not let speed bumps get in the way! Even though we do compete, I have the utmost respect for all you do and have done! It isn’t really about selling cars as much as it is taking care of customers at all levels!
Justin Grubb Sean, I started as a technician in the biz, ASE master certified and all, then got into the parts and service side, and then sales. Since then have held every management position in a store except for GM. With that being said, the only vendors I’ll do business with are the one in which my rep has been on the sales side of the business.
Sean V. Bradley Preposterous Impostors Faking The Funk, Delusional Illusions Of Fictional Characters Fabricating Their Past… I am gonna eradicate that ass. If you have NEVER taken an “Up”… You need to shut the hell up!
Sean V. Bradley Michael, I agree. I am just having some fun with my Facebook friends I bought the new Eminem album and was inspired for a minute LOL! All kidding aside though, what is SAD is that Dealers DO BUY THE B.S. These people are professional con artists… And Dealers sometimes get “duped” into the illusion of delusion…
A group of owners and GMs from the same market are at the bar after a dealer meeting. They’ve known each other forever. They would rip each others eyes out fighting for deals all month and then party like fraternity brothers at the meetings…See More
Rafael Gonzalez Jr I know this John Carter and a group of us dealers were talking about this famous “John Carter” we all agreed people like that will not last. It can take many many years to build a good respected well known business and only one night to bring it all down.
Michael Warwick There is a reason why great training is expensive. Staying at a Holiday Inn Express doesn’t actually make you an expert. Either do your research and hire an expert with a track record or save your money. Don’t hire someone because they have a $60 WordPress website with a couple of buzzwords in the header.
Craig Darling I sold automobiles for 25 years before I walked the “sales trainer” path…. Had one dealer say I was the best trainer He had ever seen… Reason number 1 for not continuing?… I have more fun selling cars than trying to convince people I can…
Jason Grace 95% of the materials I’ve read and seen people deliver is older than their grandparents. Regurgitated information pitched as training delivered by individuals incapable of even decent plagiarism.
Malinda Barrett Amen! Same with Automotive Advertising and Marketing. We work in a specialized field….impostors step aside. I grew up in the car business and was recruited by Jordan Zimmerman in 97 to learn Automotive Advertising and Marketing. Love this business!
Chris Kelly Quick note, to say that I am just a small dealer, and Sean V. Bradley has always been a stand up guy, and knows and love this business! So I wanted to throw my $.2 in..and say thank you for Sean for all your help!
Rafael Gonzalez Jr Nice video Micah Birkholz I’ve done all those things except set the budget for my dealership. I’ve even gotten of my desk and went and did this….. Not scuuuured to take my ORANGE tie off and roll up my sleeves to do as you said, Feed my family
If there’s one thing you learn quickly when starting a new business, it’s that the mental preparation you did beforehand is nothing compared to the reality of getting launched. I was about as prepared as someone could be when making a very quick decision as I did, but there are simply so…
Automotive OEM Digital Marketing Consulting Failures
Recently I was let go from a company who “specialized” in OEM contract bidding and copied old play books to execute the actual consulting. When I joined this company I was excited to be working with the latest and what I thought was the greatest. What I found? Old fashioned politics that is the core problem with the industry. Before I left I had a conversation with a one time friend online, who I promise to remain nameless who wrote this message to me, now mind you I will not disclose names no matter how many times I am asked:
MR. SMITH WROTE: I had to dumb myself down 400% and settle in. NO dealer does it right or put another way the way I would do it. Had to drop my ego as a National talking head. Why now spend the time? This is the job I worked into for the season. Here is what I have come to realize. Who is the expert in the room? Whoever talks the longest or the loudest!!!
MY Job 1. Make the OEM love me MY Job 2. Make the OEM love me, while making my boss look like its all him and love me MY Job 3. Make the OEM love me, while making my boss look like its all him and love me, Make the dealer love me
I am not made for the politics game. Plain and simple I want what is best for the dealers I know, respect, and love working with. OEM management team say they want partners, this is one of their biggest lies, their don’t want partners, they want ego strokers. One time as I was listening in on an OEM DMC call, I heard the “trusted advisor” and “partner” guest speaker spout off inaccurate and rather offensive information about Yelp.com. I audibly snorted and said, “wow, I couldn’t disagree with you more but thank you for sharing” after hearing this OEM team continue to work with companies that openly bash another company that they do not understand I began having great reservations about my long term career plans.
What is wrong with the OEM?
3rd party leads-
They buy them and force feed them to dealers, they blame lead limits and radii as why they fail not the fact that they are actual junk
They don’t understand digital-
I attempted to sit through a national digital sales manager presentation, it was like hearing nails on a chalk board, he could not tell you the difference between geo-targeting or retargeting…
Ends Justify the means-
Integrity shows your character and when you have no character you care only about results not the implications of the actual actions. When onsite review generation came up as a topic of discussion and a “best practice” came to present itself where there was the recommendation to find ways to “Game Google” and no Larry Bruce wasn’t on the call… The Sales Manager said, well who cares as long as it gets it done.
If you work for an OEM and are looking for a digital marketing partner, please look for ways to help your dealers not for kickbacks from the bidding companies.
Dealers, if you have an oem dmc come into your store ask them who they actually work for and who created the syllabus they are following… the actual one and how old it is. If it hasn’t been revamped in the past 3-6 months ask them why not? Why are they talking about Star rating and volume of reviews and not content of reviews and quality response time. Where is your action item created from negative online feed back?
If you are an OEM DMC DONT DUMB YOURSELF DOWN! Push yourself harder each visit and leave it all on the show floor…
“How do I know Jesus was awesome? After a solid week of drinking and partying at a wedding he totally hooked his mom up with more hooch by turning water into wine… I’d like to think he said BAM when he did it too”—Me, talking to a friend about my faith…
“Humility shows integrity which is only a reflection of your character… Are you true to your character, would you trust you. This is what we strive for, this is what we need to understand, transparency is not for your customers! Transparency allows you to look in the mirror, to look yourself in the eyes.”—Me
“The unfortunate thing is that businesses look at social media like an unwanted child, they say they care about it, but when it comes to raising and leading that child they are so embarrassed by their own inefficiencies that they begin to starve and neglect her. What kind of parent are you?”—Me
Each day in the month of November from the 11th on I have posted a profile of someone in the automotive industry who has inspired and influenced me…
God has given me an opportunity to share men and women in the car business who are people of integrity that I am thankful for. 1 Thessalonias 5:11 It was my first year selling cars at Denny Hecker’s Stillwater ford Lincoln Mercury and I was struggling. I was far from top salesman. 20 years old married, toddler son and bills beginning to pile up I was a mental mess. One afternoon I was wearing it pretty heavy on my brow and Glen Hanson, aka Gordo aka old swede aka Santa called me into his small office…He got an office because of him being top salesperson time and time again… He reached into his wallet and pulled out a $50 bill and handed it to me…”take your wife out to a nice dinner and remember why you are here, just enjoy time together” I teared up immediately, I was so worried about the next sale and was worrying so much about my bills I lost sight of my reason for being there. I can’t tag Glen because I don’t know if he is even on Facebook, i haven’t seen him for years, word has it he retired from the car biz.. He was an old car guy who smoked and joked and sold better than most. He taught me more about “selling” not marketing, not posting photos or getting vdp’s real selling than any guru who writes books or rants online… I could tell you 100 more stories about the man Glen… He doesn’t have a huge klout score, he HAS clout, he influenced me and brought the best out of everyone he ran into. an infectious laugh, big smile and most importantly a proud father and grandfather.
To see the original post and all the great comments people wrote(because he is that awesome) click here:
“Someone actually said this to me the other day when discussing his digital marketing job “I had to dumb myself down 400% and settle in.” I’m sorry but I am not wired that way, I expect more of myself and cannot get enough! I NEED to push my game everyday and deliver the best, I need to improve myself 400% and never settle in”—Me and an anonymous source
The post below has been updated… Since sharing the post below I have been let go from shift digital… See my response… Dear Michael Roscoe, We have never met but your reputation is well known in the industry. I am just a stay at home dad now and no one of importance but at one time I was a pretty well respected trainer and consultant in automotive. http://www.linkedin.com/in/micahbirkholz This letter is not about me, no it is about a company that I was formerly employed by, Shift Digital. While employed with Shift Digital I promised to limit my social interaction in regards to content pertaining to the automotive industry, this proved to be very difficulty for me. Even at the request of Gene Black the National Manager, Digital Sales Kia Motors America and Mike Van Syckle one of the vice presidents of Shift Digital, I struggled with it. My internal battle escalated to a full scale war once I read the article written by Jerry Thibeau listed here: http://www.automotivedigitalmarketing.com/forum/topics/halloween-ho… After reading how you treated Christy Roman and knowing other people you have wronged in the past I could not remain silent. I quickly shared the blog article on my facebook page as well as copied all the content, sourcing Jerry properly of course and pasted it on my own very small inconsequential blog here: http://micahbirkholz.tumblr.com/post/65901121561/jerry-thibeau-hall… As you can see I have copies of the email chain before it was redacted from ADM… What I didn’t know was of the pre-existing relationship Shift Digital had with Digital Dealer and yourself. I did not know of all the free tickets you gave to shift and their employees to bring oem representatives to help sell tickets to dealers. I did not know this and I apologize if at anytime I may have caused you lost revenue… My request to you is simple, please do not take adverse action against Shift Digital or any of its employees for my actions. It has been made very clear to myself, my previous co-workers and my family how much they value your partnership. It has come to my attention that Anthony Rinaldi had gone as far as taking screen shots of my posts in order to find evidence of times I may have posted something that could be misconstrued as offensive to you and Digital Dealer. In order to maintain the existing, not previously disclosed relationship and to distance themselves from my actions, they resolved to terminate my employment 11/8 at 2:00 eastern time. As you can see Michael, Shift Digital deserves no adverse action from you or your team of attorneys. Shift Digital has made it clear that they prefer partnerships with people like you more than employees like me. As you can see the management team at Shift Digital and the National Manager, Digital Sales Kia Motors America are your contemporaries and share your mindset. They deserve nothing less than your respect for letting me go. Thank you for your time and consideration, Micah Birkholz Stay at Home Dad
Anonymity on Linked In-Anti-Social Media for Business
I am very curious to see who thinks they are so special and more important than us plebeians to keep their profile set to private. Must be like the GOD of business….or they just don’t know they have their settings anti-social?
Below is a list of some of the Automotive industry’s best and brightest. Whether you are looking for a great marketer, sales professional or a mentor and leader this post has them. They may not be millionaires or movie stars but they have a men and women of integrity who wants to help other succeed.
Let Me introduce you to them…(photos below their bios)
One of the MANY BIG reasons why I love being a part of the high-line segment of the automobile industry is because of the numerous opportunities I have in getting people to understand the joys of driving, experiencing and owning a luxury vehicle.”
To quote a very good friend of mine… "If you have the means, I highly recommend picking one up" -Ferris Bueller
CJ’s Specialties: Fifth degree black belt in 80’s music and almost as good at 80’s movie trivia.
Former Business Development Manager . Experience in working with b2b marketing as well as b2c marketing.Successful record of developing and servicing b2b an b2c client relationships. Ability to succeed in multiple functions within a fast-paced, ever-changing environment. Combines strategic vision and hands-on execution skills. Creates a collaborative atmosphere in which people are motivated to excel. Known for commitment to customer satisfaction, cross-functional teamwork, and a passion for winning.
Specialties:Conventional and Non-conventional Real Estate Investing, Comprehensive Analysis,B2C Marketing, B2B Marketing,Small Business, Entrepreneurship, Consulting, Sales, Internet Marketing, Advertising, Branding, Strategic Business Development, Funding & Management, Negotiations,Dynamic Team Building
I’m a 20 year student of the automotive retail game. I pride myself on being a learn-it-all and not a know-it-all. I have held positions from Sales Associate to General Manager. Over the past decade, I have followed, observed, and participated in the most powerful evolution of the auto industry…people utilizing technology. Today’s dealership requires focus on the entire consumer experience. This experience begins online with your Digital Strategy and is supported with current relevant in-store processes that demonstrate transparency and a customer centric culture. This is my passion.
Specialties:Training Consulting Digital Sales Strategy Digital Marketing Process Innovation and Development Online Reputation Management CRM Process and Development Social Media
I have worked for the Colonial Automotive group for over 12 years now. The majority of that time has been spent in and around the internet/e-commerce side of our business. I help build and establish relationships with third party vendors that have allowed Colonial to have a wider reach in the online marketplace. I have a strong passion for learning about digital marketing and its current and future impact on the automotive industry.
People who know Michael Correra describe him as ambitious, energetic and inspiring. His life is driven by passion for his wife and four children – the look and feel of muscle cars – the smell of the drag strip – pretty much anything 80’s – and being a student and a teacher in the car business. Mike is a motivator and has the natural talent to energize those around him. His passion and enthusiasm is intrinsic and he delivers it with the sole purpose to inspire others. Often times, people view Mike as the “go to guy” and is seen as the expert in many areas. He’s highly respected for his well-rounded knowledge of the auto industry, but best known for being the guy who leads, empowers and develops his people. Instinctively, he often raises the spirits of other people by putting aside what he’s doing and giving his team member undivided attention. With an eye for raw talent, Mike uses this natural born gift to differentiate people by focusing on their strengths. With a desire to learn and understand the ever-changing automotive industry, Mike keeps the book of knowledge open. He gathers all kinds of innovative and cutting edge data, then keeps it at his fingertips in order to ensure his organization stays competitive in the market place. Although bold and direct when he speaks, those around him know they can trust what he is saying. You can count on Mike’s sincerity while engaging with others. He believes it’s important to make time to meet and connect with the team, and build a platform to cultivate mutual trust and respect – two values, of which, he will not compromise. During his daily mode of operation, Mike leverages these values by walking the talk and delivering quantifiable results. Keeping it real, you can expect Mike Correra to entertain you with his quick wit and great sense of humor. He believes laughter is the best therapy and in business he provides a car buying experience that is extraordinarily pleasant and positively memorable.
Specialties:“Using positive energy and pure ambition, I lead growth seeking automotive professionals toward daily victories – all while providing an unexpectedly pleasant and memorable experience for our customers.” Mike Correra Automotive Sales Manager Strengths: -Automotive Sales Management -Leadership -Sales Trainer -Social Media Manager -Automobile Dealership Management -Retail Dealership Operations -Automotive Online Reputation Management
Dedicated leader and team player with a genuine interest in the success of the entire team. Strategic forward thinker, excellent motivator and hands on manager with a consistent record of achievement. Confident negotiator able to quickly establish rapport with clients and convey product benefits with clarity and enthusiasm. Goal minded with a constant knowledge of not only where we are but where we’re headed and how we’ll get there.
Specialties:Salesperson buy-in for customer service standards and training, strong customer friendly negotiation techniques, used vehicle knowledge from aquisition to final sale whether wholesale or retail and maintaining an overall calm in an overwhelming, fast paced environment.
Who’s next? I ask a this allot and for good reason. Every one wants to go to heaven or nirvana or where ever the next bus stops but no one wants to die. In the same way every one wants to be successful but few are willing to face their fears and go for it.
The idea that successful people just arrive with millions in their pocket and people falling at their feet is as far from reality as I am from you. In a sense. If you know me I am a phone call away. If you don’t know me, I am a phone call away plus, any preconceived notions or judgments about what I may or may not think about a total stranger calling me up and starting a little chat.
Success to me is really an exchange of effort, for the amount of vulnerability and willingness to depart from the pack that I can endure. That is where the magic happens.
When we choose to separate ourselves from one group, it can be a bit scary. Leaving the comfort of knowing where we stand and with whom is very difficult for some. Even for me! It takes allot of courage to stand out and say this is who I am. This is who I choose to be. The fear of judgement from others who we have called friends is a very scary thing. The reality is that we paint ourselves into a picture and sometimes that picture irrepresentative of who we really are, but rather than peel away our surroundings we stay where it is comfortable. We convince ourselves that we are happy and maybe we are.
For me there was always something way deep down that would whisper to me “What If?” It was always there hovering over head and pressing up against my heart saying “What if you have more to offer? What would happen if you could let go of your fear and just go for it?”
At some point I started listening and my life began to change. The people around me started to change. My outlook on life started to change and pretty soon my whole life seemed as though it were literally being made up from one moment to the next. It wasn’t always easy. There were days when I questioned myself and doubt creeped in. I would be lying if I said I enjoyed every minute of this transformation and that I knew I would succeed.
So why am I saying all of this?
I want you to know that you really can do what you love to do if you are willing to part with your fear.
Fear of the unknown
Fear of judgement
Fear of failure
Fear of loss
Imagine that life is a road map that will take you anywhere you want to go if you are willing to plot a course and have the courage to see it through. Imagine your best life and what it would look like to wake up every morning and know that you would never have to “WORK” another day in your life. Imagine what you want, and you can have it.
We are all waiting for you to be the best you, you can be!